Venus Group introduces its Linea Roma hospitality brand range of bed and bath linens to the retail market. Venus’ Linea Roma retail hotel collection will be designed to provide retail customers a genuine hotel experience within their own homes. The hotel collection will be offered through the Group’s Venus Home division and will be targeted to retailers looking for an authentic, proven Hotel line. The Venus design team has been actively engaged in the process to develop a line inspired by the luxury of hotel brands, but developed for home décor.
“Hotel” collections have been present and continue to be introduced to the retail market. Venus believes bringing a true luxury hotel brand to consumers is something that will be very well received. Consumers are looking for the high-end quality products Venus can offer, and the Group is anxious to provide just that.