If your healthcare facility doesn’t have a blog yet, you definitely need to start. Not only is this an important part of modern marketing for a medical business, but you also want to provide useful information for your patients. Here are three ways that you can use a blog to reach these goals.
- Answer frequently asked questions: You may already have an FAQ on your website, but you can use blog posts for answers that require more than one paragraph. Be sure to promote the post on your social media accounts, so your patients see it.
- Promote healthy practices: Your patients rely on you for good information regarding health. Use your blog to discuss preventative medicine options such as having an annual physical examination or getting an annual flu shot.
- Highlight key staff members and partnerships: Highlighting important members of your team introduces them to your patients and helps to build trust. It also builds morale as staff members see that they are important enough to get a blog post. Don’t forget other medical facilities you partner with to provide additional services.
Venus: Your Medical Textile Partnership
Besides partnering with other medical facilities to increase the services you offer, you also want to team up with the best textiles provider so that your patients are as comfortable as possible, even when they are not feeling well. Venus provides everything from patient gowns to bedding, offering comfortable and durable linens of all sorts. Learn more by calling 800.421.6599, or you can get in touch with our textile experts by requesting a quote online.